What’s up with the Starbucks logo?
Since Starbucks was named after a nautical character, the original Starbucks logo was designed to reflect the seductive imagery of the sea. An early creative partner dug through old marine archives until he found an image of a siren from a 16th century Nordic woodcut.
What was Starbucks original logo?
The original Starbucks logo was designed based on a sixteenth-century Nordic Woodcut”. It refers to Viking-era Scandinavia. Who is the lady on the Starbucks logo? Since the launch of Starbucks in 1971, the Starbucks logo has always been a mermaid.
Why is Starbucks unethical?
In the fall of 2018, local labor inspectors published reports tying Starbucks to a plantation where workers were forced to work live and work in filthy conditions. Workers reported dead bats and mice in their food, no sanitation systems, and work days that stretched from 6AM to 11PM.
What is the Starbucks slogan?
Starbucks doesn’t have an official slogan. Their mission statement is, “To inspire and nurture the human spirit–one person, one cup and one neighborhood at a time.”
Is the Starbucks logo a siren?
Starbucks says their original logo was “derived from a twin-tailed siren in an old sixteenth-century Norse woodcut.” It actually seems they misspoke — the term “Norse” properly refers to Viking-era Scandinavia, so a better term to use would have been “Nordic.”