Why did Ohio State want to trademark the word the?
11, but the university is once again attempting a trademark on the word in retaliation over fashion brand The Marc Jacobs’ similar application. … Marc Jacobs submitted an application to trademark “The” on May 6, 2019. Ohio State filed a similar application to trademark the word Aug. 8, just more than three months later.
Why do Ohio State players say the?
President Edward Orton was insistent that a new name would separate the institution from other colleges in Ohio. Legend also has it that “The” was used to show the other colleges which institution was supposed to be the leader in the state – both in size and in financial support from the legislature.
How do you get a trademark in Ohio?
If you wish to register a trade mark or service mark in Ohio, you must fill out Form 555 and file it with the Secretary of State’s Office. The form contains information about how to fill it out. When you hand in the form, it must be accompanied by a specimen of the mark you wish to register.
Did Ohio State trademark the word the?
Why trademarks matter to Ohio State
A trademark also allows the university to go after those who misuse it. Ohio State began to use the word on licensed merchandise in 2005 when a vendor asked the university whether a hat could be emblazoned with a “THE” on it.
Is the Block O trademarked?
Oh no: A New York-based sports network has turned to the federal courts in its trademark dispute with Ohio State University over use of the letter “O.” … The university has used the block 0 since at least 1898, the letter said.