What does a trademark protect for how long?

Does my trademark expire?

Unlike patents and copyrights, trademarks do not expire after a set period of time. Trademarks will persist so long as the owner continues to use the trademark. Once the United States Patent and Trademark Office (USPTO), grants a registered trademark, the owner must continue to use the trademark in ordinary commerce.

Can a trademark be protected forever?

The key requirement for a trade mark to be protected is that it is distinctive, such that consumers can rely on the mark to distinguish the owner’s goods/services from those of other traders. … A trade mark registration can last forever, provided it is periodically renewed (every 10 years in the UK/EU).

Do trademarks have a time limit?

Trademark Lifetime

According to the USPTO, you can register ownership of a trademark and maintain it for any length of time. However, the registration must be renewed periodically to remain valid. … If you don’t file on time, the trademark registration will lapse and may not be renewed.

What are the 3 types of trademarks?

There are four categories of trademarks: (1) fanciful or arbitrary, (2) suggestive, (3) descriptive, and (4) generic.

What happens if trademark is not renewed?

In the case of a person failing to renew a trademark, the registrar will issue an advertisement in the Trademark Journal indicating the removal of the trademark. After the period of the ten years if the trademark is not renewed the person still has the option of restoration, which means renewal itself but with a fine.

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Which is better trademark or copyright?

Generally, copyrights protect creative or intellectual works, and trademarks apply to commercial names, phrases, and logos. Copyrights primarily protect the rights of people who create literary, dramatic, musical, artistic, and certain other intellectual works (like history tests, and software code).

Can you lose your trademark?

The Loss of Trademark Rights

You can lose a trademark in a variety of ways. You can lose a mark through abandonment. A mark will be considered abandoned if you stop using it for three consecutive years and you have no intent to resume its use. You can also lose a mark through improper licensing or improper assignment.

How do I protect my trademark?

Protecting Your Trademarks

  1. Set the Stage. A good defensive game plan starts with the offense. …
  2. Register Everything Associated with Your Mark. …
  3. Register All of Your Social Handles. …
  4. Maintain Your Registration. …
  5. Monitor Your Marks. …
  6. Your Trademark Defense.