Is Apple a descriptive trademark?

What type of trademark is Apple?

But, Apple® has been registered as a trademark for computers. Apple® for computers is unique. Suggestive trademarks are words that suggest some quality of the goods or services, but don’t state that quality of the goods or services outright.

What is an example of a descriptive trademark?

In general, a descriptive mark is a word (or words) that merely describes a product or its ingredient, quality, characteristic, function, feature, purpose or use. An example of a merely descriptive mark would be COLD AND CREAMY for ice cream. Marks of this type are generally not granted trademark protection.

Is Apple a trademark?

What Are Trademarks? … The Apple trademark is a good example: While an apple cannot be copyrighted, its artistic representation can be—its use as a symbol for an electronics and software company is protected as a trademark.

What is a descriptive trademark?

A descriptive mark “describes an ingredient, quality, characteristic, function, feature, purpose, or use of the specified goods or services.” A descriptive mark is considered the weakest of protectable trademarks.

What are the 3 types of trademarks?

There are four categories of trademarks: (1) fanciful or arbitrary, (2) suggestive, (3) descriptive, and (4) generic.

Is logo a trademark?

Generally, logos and designs that are used as brand identities for representing businesses are protected as trademarks. As they are original artistic works that have an element of creativity, they are also protected as copyrights.

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Can a descriptive word be a trademark?

Descriptive marks are a type of trademark that are usually composed of a word or words that merely describe a product or that identify the characteristics of a product and are generally considered weak marks. … Generally, such marks are unlikely to be granted registration or protection under trademark law.

What are the 4 types of trademarks?

Trademarks can generally be categorized into one of four categories of distinctiveness, from most to least distinctive: coined, arbitrary, suggestive and descriptive. Words and designs that lack any distinctiveness fall into a fifth category, “generic,” and cannot function as trademarks.

What makes a good trademark?

The most important factor is that your trademark be distinctive so that it is protectable and registerable. A trademark that is inherently distinctive also helps to distinguish the mark in the marketplace with consumers. Marks that are short and easy to read, spell, and pronounce are best.

Is Adidas a trademark?

corporate identification, site content & trademarks

All trademarks, service marks and trade names of adidas used herein (including but not limited to: the adidas name, the adidas corporate logo, the adidas trefoil Design, and the Three Stripe logo) are trademarks or registered trademarks of adidas or its affiliates.