Why is the Apple logo a good logo?
The Apple logo works so well because of its instantly recognisable shape. Having the bite out of the side means there’s no doubt that it is in fact an “apple”, and gives the image scale. Its silver colour is the logo’s way of representing what it actually does (computing).
What are examples of logos?
Logos is an argument that appeals to an audience’s sense of logic or reason. For example, when a speaker cites scientific data, methodically walks through the line of reasoning behind their argument, or precisely recounts historical events relevant to their argument, he or she is using logos.
What do people think when they see the Apple logo?
Professor GAVAN FITZSIMONS (Fuqua School of Business, Duke University): People find that when they think about the Apple logo, they think very strongly about associations with creativity. … The Apple Prime people were much more creative than the IBM Prime people by like 20 to 30 percent.
Apple iOS and Google’s Android software are in the vast majority of Australian phones, but the two are quite different when it comes to privacy standards. Your iPhone’s Apple logo can act as a clever “secret button”. … It’s called “Back Tap”, and it’s part of the new iOS 14 software update.